Strategy
We start our consulting service from establishing the brand strategy in a given industry. We identify the position of the brand in the competitive market and plan the elements that distinguish it.
Then we implement the adopted strategy in projects – from simple graphics to complex sales channels. We will create an individual strategy for your company and implement it taking into account the needs of your customers and the brand itself.
Strategy, often overlooked, is crucial for achieving the desired business results. It helps to specify the strengths and weaknesses of the company and saves money which would be spent on misguided marketing or technological activities.
Communication | Measurement | Development
Strategy services include:
Brand strategy
Essence & values
Brand manifestos
Brand positioning
Marketing planning
Competitive advantage
Brand language
Creative development
Creative briefing
Market research
Competitor analysis
Communication audits
Portfolio hierarchy
Research reporting
Brand architecture
Portfolio segmentation